Music is an expression of how we feel. We express ourselves through singing, dancing or playing an instrument. For the creative artist, you will be able to sing, write, dance, compose and produce from your heart. 9 1 Deuce Entertainment is the brand of a new millennium company. Introducing an entertainment brand where you as the artist have creative control. 9 1 Deuce Entertainment will showcase your talents with my personal guidance, passion and attention to detail. We give you the opportunity to achieve your goals in the industry.

Saturday, November 17, 2012

Opening Soon


Are you an unsigned artist in the Rhythm and Soul, Hip/hop, Rap and Urban genre of music?   Are you struggling with whether or not to hire an entertainment agency to represent you?  What if, you were given an opportunity to sing, write, compose and produce from your heart? You would not have to worry about contracts, scheduling shows, photo shoots and social media.  You, the artist will have a dedicated team of professional that will cater to you the artist.  

9 1 Deuce Entertainment is here to offer you the extra attention you need. With our agency you will not get lost in entertainment world.  With my personal guidance, attention to detail, passion and desire you the artist will be set apart from everyone else. 

Dorthelia Boykin is the owner and founder of 9 1 Deuce Entertainment.  She brings over 21 years of experience in management with a Bachelor of Science degree in Business Studies from Southern New Hampshire University and a Master of Science degree in Entertainment Business from Full Sail University.  Her experience and the love of music is the right choice if you are looking for representation in the entertainment industry. 

9 1 Deuce Entertainment is an family oriented management and entertainment business focusing on Rhythm and Soul, Hip/hop, Rap and Urban genre of music. Representing singers, songwriters, music producers and other types of performing arts.

Our entertainment company is guaranteed to deliver all your artist management and event planning needs in one location.  We are offering you music production, promotion, marketing, web development, social media, professional photography and event planning. By combining this boutique of services, you, the artist can focus more on being creative knowing that all your needs are being taken care of.
So what are you waiting for? Contact us for your free personal consultation today.  We are here to open doors for you.  We are here to help you become an artist in the new millennium.

The beauty of music is the creation of where it comes from, so be unique and different!

Sing, write, compose and produce from your heart!

Sunday, November 4, 2012

Financing Your Business


So you and your team have dedicated numerous hours to writing the perfect business plan. You have explained what the problem was and how you are going to solve it.  You found the perfect location and you even have a client.   So the next step is to open for business or is it.  Oh wait what about the funding to open your business.  Where do you go and look for funding these days.  One place to start of course as I mention before was to go to the Small Business Association.  Or you could take your business plan and go to the banks that specialized in small business loans. Of course if all those have failed and you still need funding for your business why not take the less traditional route.

According to an article written by Mitchell York, “Small businesses are getting very creative about financing and are leveraging the many alternative sources available to them.”  Since Congress and President Obama passed Jumpstart Our Business Startups (JOBS) Act in April 2012.  It has encouraged small business to seek out individual investors.  The law was passed to ease federal regulations. Crowdfunding has seen an increase in usage since the JOBS act was passed.  Some of them include as Kickstarter, Indiegogo, and Fundable.  Crowdfunding has become a major competitor in the way small businesses obtain funding.

There are numerous sources that you can acquire funding from.  Finding the right funding depends on the needs of your company.  Crowfunding is one of the ways small businesses are seeking funding.  According to Investopedia.com Crowdfunding is “The use of small amounts of capital from a large number of individuals to finance a new business venture. Crowdfunding makes use of the easy accessibility of vast networks of friends, family and colleagues through social media websites like Facebook, Twitter and LinkedIn to get the word out about a new business and attract investors.

Depending on which route you take to secure money to open the doors of your business, you need to make the right decision.  Some of the financial solutions that I mention might be too risky or too complex.  I wanted to mention a few of the alternative forms of financial solutions that are now available.  Rest assured there are plenty of funding solutions available for your small business.  So what are you waiting for? Get your business plan and open the doors to becoming an entrepreneur.

The beauty of music is the creation of where it comes from, so be unique and different!

Sing, write, compose and produce from your heart!


Friday, October 19, 2012

Let the Journey Begin


So you have figured out that you need a plan to succeed in your business venture.  You now know that having a business plan is your road map to success,  without one your company may fail.  Now it’s time to put it all together and build the plan.  Your business plan should explain how you would solve a solution to a problem. There are many ways to approach on what to place in your plan.  It is left up to you and your team to decide on what route to take.  You should dedicate many hours on writing a well thought out business plan to cover everything that you need.

If you are looking for funding for your business plan then these are some key areas you need to focus on.  No, I am not saying that the other sections are of no importance.  But you would have to ask yourself if I were investing in a company what would I look for.  You would probably tell yourself I want to know about the risk associated with this company, how much will my return on investment be and how does the company plan to market this business product or service.

After carefully researching what investors are looking for in a new business venture one of the sections in the business plan that I would incorporate would be the financial section.   The financial section is the backbone of a potential successful company.  You need a solid financial road map, to make sure you are not in over your head.  You company needs to be able to make payroll and accounts payable in a timely manner. Starting with a solid and though out financial plan, you will likely be able to exceed in the good time and weather the bad.  Few surprises happen when you do proper planning.

Another key section to focus on for potential investors would be the risk analysis section.  This is a particularly important section for start-ups and small business.  James Park said, “The objective in writing a business plan is often to secure capital to start the business, to secure additional working capital for operations or to raise money for expansion. Since they often have more limited operating histories, entrepreneurs and small business managers have not yet demonstrated their ability to cope with business risks. Potential equity investors and lenders expect their business plans to provide assurance that management recognizes these challenges and is prepared to deal with them.”

Marketing strategies sections serves as another key area to focus your attention on for potential investors.  It serves as the fundamental foundation of designed to fill market needs and reach objectives.  Normally, marketing strategies are laid out as a multi-year plan, with a tactical plan detailing specific actions to be complete by the current year.  When developing your marketing strategy the key things you would need to know who will buy it, why and how will you get it to them.  Some external factors that may affect your marketing strategy might be the political climate, legal environment, economic, technological and cultural. 

Two of the key investor Reid Hoffman and David Skok are looking for specific information when deciding on if a business plan is worthy of an investment. Some of the questions they might ask is how will reach your audience? What is your unique value position? Will your business make money? Identify your risks? How will you mitigate your risk?  What milestones are you raising money for?

There are several websites and tools available to help you in formulating the correct business plan for your company.  I just wanted to provide an overview of some of the factors that investors are looking for in today’s business plans.  For further research visit the U.S. Small Business Administration website for information on planning your new business.

The beauty of music is the creation of where it comes from, so be unique and different!

Sing, write, compose and produce from your heart!